Picture it: It’s Tuesday morning. You’re at your desk reading and replying to emails, participating in a conference call and looking over the report you need for that afternoon’s department meeting. While you’re focused on those tasks, your boss stops by and says he needs a summary of the new product your company is rolling out at next week’s press conference. Oh, and can you have it to him in an hour? And have you decided on the art for the product’s logo — which has been sitting on your desk since Friday because you haven’t had a chance to look over it?

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