After coming up with a good business idea and launching a business, the biggest challenge a new business faces is getting enough leads. This can be overcome by learning about effective marketing. However, even after a company has created a successful marketing campaign, the business will not prosper unless the sales team can convert those leads into sales.

Let’s face it, selling is difficult. Human beings are complicated and persuading someone to part with their money is often difficult in an economy where the cost of living is constantly rising. You have to convince them that your product or service is of more value than the money they hold in their hands.

With that in mind, let’s take a look at some ways a company can optimize their sales process to convert more leads into sales after marketing has done most of the heavy lifting.

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Today’s startups are exceedingly scattered operations. Instead of a centralized work environment such as an office, managers and employees are functioning remotely, using the web as a means to share and communicate. In many cases it’s ideal way to begin a business, as the talent pool is greatly expanded, payroll reduced, and the overhead associated with “brick and mortar” practically eliminated.

The academic world has been slow to catch up with this change, leaving many business majors unsure of how to go about leading a scattered workforce. While all situations are different and therefore require an individually crafted approach, the following suggestions for efficiently managing remote workers are sure to come in handy in all cases:

Utilize multipurpose management software

It’s hard enough for business leaders to keep track of operations in an office where everything is under their watchful eye, let alone when workers are across the map. There’s no shame in depending on comprehensive, multipurpose management software to get the job done. Some, such as Asure Software, include a human capital management platform. This gives business leaders access to detailed data about employee productivity. Click Here to Read Article …