Technology has changed a lot in the past 20 years and it’s important for business owners to change with it.
However, there is always a need to use caution when deciding whether or not to adopt new technology.
Some things never become as popular as they were supposed to be (e.g. QR codes).
At other times some ideas take off but are then quickly replaced by something better (e.g. fax or pager marketing).
Some business owners still employ this type of caution when making a decision on social media, wondering if all the money they put into social media marketing will become useless in just a few years.
The time has come to abandon any worry that social media is just a flash-in-the-pan phenomenon. There is a lot of data that shows social media is a vital part of the way we communicate and engage with others and learn about new things. Click Here to Read Article …
