As I write this, I’m on vacation…hanging out with my family and getting a much-deserved rest. Taking a vacation is extremely important in maintaining a strong work ethic for the rest of the year. I know many workplaces allow for employees to take pay in lieu of time off—I would advise against doing this. Your body and mind need the rest. Depriving them of that only saps your energy further and sets yourself for missed opportunities and letdowns. Take the time off…you deserve it.
That said, you can put yourself in a great position to “take care of business” while you’re pretty far removed it. It’s not terribly taxing to do, either. It just requires planning and setting up the right boundaries for you, your employer and your family in order to make sure you can do it both guilt-free and without sacrificing a ton of your hard-earned time.
One of the first things that they taught me at Blogging School was how to flog my blog erm, I mean, how to promote readership. There are many ways to get people to your site, but the not-so-secret way to get them to stay, and willingly come back, is to provide them value. There has to be a compelling reason for them to take time out of their incredibly busy day to spend five or ten minutes reading whatever you wrote.
Whether it’s a comedic post, tips on how-to be a better whatever, or a discussion about a mutual love of Pez dispensers, providing content that lets the reader justify why they bothered going to your site is critical.
So how does this apply in the office world? Well, if you’re part of the company blog, it should be directly applicable. If not, here are a few ways to start thinking about how you can provide value to those around you: Keep Reading…
Of course you care for the environment. You want to preserve the air and water for future generations. And remember the polar bears. So what you do today to reduce your company’s environmental impact will help save the world.
Did you buy any of that? Maybe just a little. But it’s not enough to get you on board the green bandwagon. You’re looking for something a little more tangible and short term. You’re in luck. There is something in it for you and the polar bears.
Keep Reading…