What’s Your Avatar?


Nowadays, with photos on Facebook, Twitter, LinkedIn, even individual blog comments, you’re often judged based on your avatar. That postcard-sized picture says a lot about you. Depending on the image you choose, you might come off as professional or playful, creative or cookie-cutter, silly or somber.

Due to privacy concerns, some people opt for a symbol (a typewriter for a writer, a gavel for a lawyer) instead of a photograph. Others choose a cartoon alter ego or some sort of artistic representation (for instance, a close-up of the just the eyes or a silhouette). Still others use an actual photo, whether it’s a professional headshot, a candid photo snapped by a friend, or a self-portrait courtesy of an iPhone.

I use a photo taken by a photographer friend. We staged a photo shoot at a local writer’s space to create a literary vibe, also incorporating props like my laptop and books plucked from the shelves to reflect my love of words.

How did you choose your online image? What sort of impression did you want to create?


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Susan Johnston is a freelance writer/blogger who has contributed to publications including The Boston Globe, Mint.com’s blog, WomenEntrepreneur.com, and Yahoo! HotJobs. Her own blog, UrbanMuseWriter.com, covers tips on productivity, brainstorming, and more for fellow writers.

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