3 Ways to Keep Good Employees

Allen Carlwood 18th October Management Leave a Comment
    3 Ways to Keep Good Employees

    They say that good help is hard to find. And while that is very true, it is even truer that good help is hard to keep. It becomes even more true when it is referring to startups. And that is just one of the challenges startups have to face. By its very nature, a startup is an unproven venture. Quality help will want certain assurances such as:

    • There will be ongoing work tomorrow, and into the future
    • They will be paid adequately, and on time
    • There is room to grow with the company

    Startups can’t really promise any of that. They are surviving on venture capitol, one round at a time. If you are going to convince a top engineer working for one of the major tech companies to jump ship and work for you, there are some things you will need to have in your favor.

    You will need a big idea that feels like an inevitable sure thing. Or, you will need an important idea that makes other jobs seem trivial by comparison. And even with those things, you are going to need a heck of a sales pitch that allows your prospective employee to catch the vision you have for the future.
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    Why Brand Consistency Matters

    Allen Carlwood 16th October Business Leave a Comment
      Why Brand Consistency Matters

      Although branding is a word often used in marketing, its meaning has changed over time. Initially, it was used by cattle ranchers to identify their cattle.

      Later, it was somewhat synonymous with “trademark,” a label to inform a consumer about the manufacturer of a product. For instance, Coca-Cola is a carbonated beverage made by the Coca-Cola Company.

      In today’s world, branding has acquired an even more subtle meaning: it’s a way of influencing perception. For instance, Coca-Cola is not just the name of a soda. It’s a carbonated beverage that offers the distinct flavor and taste of a secret formula patented by the Coca-Cola Company. A branded name is now associated with the unique qualities of a product.

      Once you understand that branding is linked to consumer perception, one shaped through public relation and advertising campaigns, it becomes clear why maintaining brand consistency, especially for companies just starting out. Click Here to Read Article …

      No Patience for Patients? Here are the Medical Jobs for You

      Allen Carlwood 13th October Career Leave a Comment
        No Patience for Patients? Here are the Medical Jobs for You

        The medical field is one of the most sought after career paths in the world. If you think about the job most associated with helping other people, a physician will likely be the first thing that comes to mind. Becoming a doctor is one of the noblest things a person can do with their lives.

        It is also one of the better-paying jobs you can do regardless of where in the world you happen to live. While it is true that some lineman whose name you don’t know, on a losing NFL team, with a mediocre career likely makes more than the average doctor, that player’s career will be short and brutish. And at the end of it, he will need to spend what money he has saved on seeing a good doctor.

        Not only is being a doctor a noble job and one of the highest paying jobs, it is also one of the most respected jobs. There is much esteem associated with saving lives. That said, there are many people who would love to contribute to that cause, but who have an aversion to close contact with, well, people. The good news is that there are many ways to contribute to the healing arts without becoming a doctor. Here are 5.

        1. Pharmacist

        You probably felt like a pharmacist the first time you used one of those online pill identifier tools to help a loved one figure out what those pills were. You know, the ones in the bottle with the worn out label. It is the feeling you get when you help someone sort out a medical issue without the 12 years of school.

        That feeling might lead you to pursue formal pharmacy career training. The average annual salary for a pharmacist is over $112,000. Click Here to Read Article …

        Top 4 Business & Career Opportunities for Veterans

        Allen Carlwood 18th August Business Leave a Comment
          Top 4 Business & Career Opportunities for Veterans

          One of the hardest part of civilian life for the veteran is what to do in terms of a career. The longer a veteran is in the military, the harder it seems to assimilate into non-military life. For some of us, we seem to think that our veterans are limited to their employment. Many opt to become law enforcement, the closest thing we have to offer them that is close to a life they are used to. Others want something different, maybe even something that they feel is calmer or something they are in control of. We have curated a list of the top 4 business and career opportunities that a veteran can do well in.

          Own Your Own Franchise

          After living a life that tells you what to do for the better part of your day, wanting to own your business is a dream for any veteran. Starting from scratch can be difficult and we are fortunate that there are franchise opportunities for vets.  With a franchise, you don’t have to build a brand and you have some control over how the business is run. Of course, you have to match what corporate wants but there is some resemblance of freedom in going a little further with the business. It can be a costly startup so be sure to investigate as to whether your franchise of choice is offering discounts for veterans. Some franchises offer some sort of percentage discount or a flat fee discount.
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          5 Tips for Staying Motivated at Work

          Allen Carlwood 17th August Your Job Leave a Comment
            5 Tips for Staying Motivated at Work

            While everyone understands that work is what brings the money in, some people have a hard time staying motivated during a long eight to ten-hour day at the office. Everyone has their days where they are extremely motivated and get a ton done and then there are the days when you just feel blah and won’t to do nothing but hit the door at 5 pm. If you are finding yourself having many more blah days than days where you are extremely motivated, this article is for you. With that in mind, read on below for a few of the top tips to help you stay motivated when you’re at the office.

            Grab a Quick Cup of Joe

            There is nothing better than office coffee machines to keep you motivated. If your office has one, then take a quick break when you start to feel like you are lagging behind, and grab a quick cup of Joe. You would be surprised at how much of a pick-me-up a cup of coffee can be in the middle of a shift.

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            How To Overcome Common Online Business Challenges

            Allen Carlwood 29th June Business Leave a Comment

              When you start an online business, you quickly become aware of the challenges you need to overcome as a new business owner to enjoy any level of success. Despite your best efforts to resolve your challenges, your business is floundering. Perhaps things are so bad that you’re thinking of just getting a regular job and making someone else rich. You’re almost ready to give up your desire to create financial freedom.

              Let’s assume, as an example, that you’ve set up a review website to sell other people’s products as an affiliate. Your challenge is that you aren’t selling enough products to earn a decent living. In fact, your costs far exceed your revenues. As far as you’re concerned, you’ve done everything you know to improve traffic and increase conversions.

              3 Common Problems and Solutions

              Here are 3 common problems that online marketers face and the solutions on how to fix them.  

              1. You have no idea what to do to grow your online business.

              The challenge: you don’t know what you don’t know:

              If you’re not making money as an affiliate marketer, and believe that you’re doing everything as well as you can, then there is some critical piece of information that you don’t know. It could, for example, be a mistake you’re making with your Facebook ads, or with your landing pages, or with your newsletter emails, or with your reviews. In fact, it could be any number of things. While your metrics might give you some statistical information, the meaning of your numbers could be interpreted in many possible ways. Since you don’t know what’s holding you back, it’s difficult to correct it.

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              Historic Lessons in Creating a Memorable Life

              Allen Carlwood 28th June General Leave a Comment

                There is a lot to be learned from the most successful men and women throughout history. Those individuals who built thriving careers and business legacies or who revolutionized the way people think about creating a meaningful life were not simply inspirational to their contemporaries. Indeed, through the lens of history they often become even more motivational as it is possible to learn more about their origins and the challenges they faced to reach their success.

                Presidential Power

                Historically, presidents of the United States are some of the most inspiring individuals of their time. George Washington, Ronald Reagan, and Franklin D. Roosevelt all helped to make the nation what it is today and inspired generations of people from around the world.

                One of the lessons to be derived from the life and service of George Washington is to seek service rather than power. While he eventually became the nation’s first president, it was not his underlying goal. In fact, he resisted the nomination of both his first and second term and it was his insistence that he not serve another term which eventually led to the two-term limit of presidential service.

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                3 Challenges Every Startup Business Must Face

                Allen Carlwood 8th June Business Leave a Comment

                  Being your own boss comes with some benefits and challenges. This can be a very rewarding position that can help you achieve personal satisfaction along with monetary gain. However, nothing worthwhile is easy, and this is also true when it comes to being a startup company. You may have to work a bit harder initially to receive the results you’d like to have in the long term. Being aware of some of the challenges you may face when beginning your company may be helpful to you.

                  Seeing Returns on Advertising

                  One of the first things you will need to do when you start a business of any type is to rely on Internet Marketing to help your website get noticed. Choosing national seo companies that can do this job for you is essential to helping you get the word out about your company. Click Here to Read Article …