In this second installment of The CV Toolkit, I’m going beyond the paper resumé and into something that’s emerging as a tool to find really awesome people and really awesome work. I’m going to discuss the benefits of having a LinkedIn profile and keeping it updated.
What is LinkedIn?
“LinkedIn allows you to create a profile that summarizes your professional expertise and accomplishments. You can then form enduring connections by inviting trusted contacts to join LinkedIn and connect to you. Your network consists of your connections, your connections’ connections, and the people they know, linking you to a vast number of qualified professionals and experts.”
- LinkedIn’s About page
You’re going to use LinkedIn to land the job you really want so make sure you put forth not only the energy, but qualifications that are pertinent. Nothing really outside of what you’re looking for should be in your profile.
LinkedIn provides you with a measuring stick to get your profile to where it needs to be to get the best results (i.e. adding connections, a photo, bio, work history, etc.) and once you’ve filled that stick then you need to keep nurturing it. There are several third-party apps that work well with the service, and if you line everything up right you end up with zero communication loss between you and your profile.
The service is all about connecting with, collaborating with and commending others. There’s a lot that goes into it – more that can be (should be) covered on a weekend read. But, since it is the weekend there’s no time like the present to get a profile started or reinvigorate the one you’ve already established. Go to it.