Displaying All Posts tagged with Social Media

6 Effective Ways to Drive Traffic to Your Website

Web traffic

Generating traffic to your website is an evolving endeavour; it never stops and requires constant attention. Thankfully, there are various proven techniques and ways to drive web traffic.

6 Ways You Can Drive Web Traffic

  1. Relevant Quality Content: The content you post must be relevant to the target audience. Some websites focus on the quantity of the material focusing on the mantra that the more is always better. Quality content is what will drive and keep your readers on your website. Constantly evaluate the objective and compare the content of your website to the relevance of your goals. Read More


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UCreative: A New Social Network for Creative Professionals

Ucreative

Editor’s Note: This is a sponsored post.

Have you ever had the need to belong? Be with people who share the same interest, talk about the same thing and learn from their experiences? Isn’t it one of the reasons behind the success of social media?

Social media has come a long way. It has made it possible for us to reach certain groups of people in a faster, more efficient manner. It has also made it easier for us to communicate like never before. Read More



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Enrich Your Life – Go on a Digital Sabbatical

sabbatical

Once a week, I disconnect my modem and “disappear” from the Internet. I don’t check my e-mails, I don’t tweet or share anything on Facebook, I don’t surf. And unless I’m expecting any urgent messages, I even turn off my mobile phone. My decision to go on a weekend digital sabbatical is my way of balancing my tight schedule and quieting my monkey mind.

Social web strategist Gwen Bell is perhaps one of the most popular proponents of the digital sabbatical. For the whole month of July, Gwen decided to get unplugged and vowed that for the whole month that she won’t check e-mails, tweet, read blogs or do any digital work. Read More



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6 Ways to Build Your Brand Using LinkedIn

Build brand using Linkedin

Is your business signed up on LinkedIn? Good for you.

LinkedIn is the professional equivalent to Facebook and Twitter. It is it largest professional social media networking site with more than 100 million users.

The primary purpose is to connect professionals based on their experience, education, similar career interests and other serious aspects. It is one of the most resourceful tools on the Web to help you build your brand and professional network. Read More



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5 Productivity Tools for the Busy Freelancer

productivity

Do you struggle for productivity? I, for one, find it hard to stay focused and productive all the time. It is often easy to lose focus with a ton of buzzing social networks all around us. But the good news is there are tricks and tools to overcome distractions and constantly stay on track of productivity.

Here are 5 great apps I am using every day to efficiently manage my time online. They all help me to get tasks done faster than before. What’s more, their interface and design is super slick so finding your way around these tools shouldn’t take long. Read More



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RockMelt: A Surprisingly Productive Browser

rockmelt

RockMelt is a snazzy browser built on Chromium that’s made for social sharing. It’s also potentially the least productive thing ever. Well, at first glance at least. Turns out that you can use RockMelt to help boost your productivity.

Using RockMelt for Work

Have a job where you have to keep up on social media? Maybe you’re a freelancer and social media is an important part of your marketing strategy? Well, here’s RockMelt to the rescue.

RockMelt Easily Feeds and Follow Your Favorite Sites

Let’s say you’re a blogger and need to keep on top of news in your industry. You can easily add feeds and monitor industry related blogs in real-time, straight from your browser without opening another window.

Adding a feed involves 3 quick steps:

  1. Open a new tab and go to the site of the feed that you want to add.
  2. Open the “Add Feeds” Panel from the App Edge.
  3. Click on “Start” to add a feed.

From there, the feed shows up with an icon on the right-hand panel. You can click on it whenever you see that the site has updated and get a preview similar to what you would see in a feed reader. There’s also a handy “Share Icon” right next to the preview.
Read More



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11 Savvy Social Media Strategies

the talk-lecture that almost didnt happen

Have you seen the mega-hit movie The Social Network, (loosely) based upon Facebook and its founder, Mark Zuckerberg? This film is a very vivid reminder of where this phenomenon has taken us in just a few years — and its far reaching impact. There’s no doubt about it: social media has revolutionized the way we work and play. It has enhanced our communications, improved our businesses, allowed us to “win friends and influence people” more easily and expanded our visibility exponentially. I mean, what’s not to love about it?

But before you bask in that warm, fuzzy feeling that social media seems to offer, you might want to take note of a few drawbacks as well.  Just like money, the love of it can be either good or evil, depending upon how it is used. For example, folks who are enamored with it and see it as a way to exercise freedom of speech — by spouting off about their “idiot” employers, their “Animal House” partying behavior, illegal acts, and other escapades, have lost jobs, faced criminal prosecution, and have ultimately realized that “all that glitters is not gold”. Remember these social media missteps?

  • The woman who shoplifted and posted pictures to Facebook of the stolen goods?
  • The teacher who was “schooled” the hard way when he vented about the “ghetto parents” of some of his students through his blog?
  • The flight attendant who got her wings clipped when she discussed some of the downsides of her job?
  • The politician who wasn’t prudent when he “bared all” online.

Be forewarned: if not approached wisely, the next casualty could be you. With this in mind, here are a few ways to increase your social media savvy, be more productive, and face fewer professional and personal repercussions as a result of a social media misstep.
Read More



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Are You Making These 10 Spelling Mistakes?

More misspelled words...

A couple of months ago I shared with you a list of my 10 most commonly misspelled words. In doing so I realized how many other words out there I frequently get wrong without even knowing it. Here are some of them…

Calendar: I actually made a sign for calendars at a store I was working at and spelled it with an ‘er’ rather than an ‘ar’. I felt pretty foolish.

Cemetery: I always want to end this with an ‘ary’. If I had my druthers I’d change it for good in the dictionery dictionary.

Fiery: This is one seriously messed up word. Whoever decided a random silent ‘e’ made sense should be fierd fired.

Grateful: Clearly it’s not great to be greatful grateful because that would make too much sense.

Jewelry: You’d think because it’s made by a jeweler that there’d be an ‘e’ after the ‘l’. Read More



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Online Job Recruitment with Social Media

Online Job Recruitment with Social Media

So we’ve laid the groundwork for finding a job online. But are you going online to find the right people to work for your company? Of course you know how to post to job Internet boards, Google candidates’ names and check out social media profiles. But there’s more you can do for online job recruitment.

Ask your marketing people about how social media could help you find the right person for key positions in your company. Here are some things they may tell you: Read More



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5 Links to Boost Your Facebook Marketing Leverage

5 Links to Boost Your Facebook Marketing Leverage

These days, it seems like everyone from celebrities to small businesses has a Facebook page. If you’re going to market on Facebook, though, it pays to spend the time working out a solid strategy. Otherwise, you’re just wasting your time and shooting status updates into a black hole. Sure, you could always automate your Facebook page, but giving it that personal interaction and paying attention to your users will often give you a higher ROI.

Here are five articles that offer insights into effective Facebook marketing leverage: Read More



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Friend or Faux: How Do You Pick Your Friends on Social Networks?

Friend or Faux: How Do You Pick Your Friends on Social Networks?

Do you want to be my friend? Or my follower? Or whatever it is we call each other on this social network? I know we don’t know each other…but that shouldn’t stop you from making me one of your 1,742 friends.

To be honest, I’m kind of shy when I get friends requests. I generally don’t connect when I don’t know someone. Here are some rules of engagement on my social networks:

  • Foursquare: Absolutely no way if I don’t know you. Because I let people know where I’m hanging out, it seems a little to personal to notify complete strangers.
  • Facebook: Again, I want to know my friends. There are some casual acquaintances in the list. But they are people who I want to know better.
  • LinkedIn: If we haven’t met, then I want to get to know you better. This is purely professional.
  • Twitter: Anyone can follow me. And I follow people who interest me. I share a lot of information via Twitter because I see it as a publishing platform rather than a social network. Feel free to follow me.

This is what works for me, my comfort level and promotional needs. You may need to be friendlier or more restrictive. The important thing is that you have a strategy.

How do you choose your friends on social networks? Read More



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How to Balance Your Internet Life with Your Real Life

How to Balance Your Internet Life with Your Real Life

Hi, I’m Carl, and I’m a blogger.

I really started blogging back in 1997 when I created an e-mail newsletter for the newspaper. I would start each daily e-mail with some personal insights then list the day’s headlines. I didn’t know it but it was blogging.

I thought I could quit whenever I wanted. But I kept posting updates. And that led to Facebook and Twitter accounts.

So now I’m very comfortable sharing personal aspects of my life with complete strangers. But some people I share my life with aren’t social media exhibitionists. They don’t blog, tweet, friend or check in. And they’re not thrilled to be part of my social networks by associations.

We talk a lot about balancing work and life. But how well do we balance internet life with real life? Do you need to keep your personal relationships quarantined? Here are some tips for achieving harmony:

Disclose

On your first date, confess your blogging and social media habits. Your date needs to know that this may be the subject of a blog or Facebook update. Better yet, give them veto power. They need to be able to express discomfort and keep their private life private.

Discuss

Set up ground rules with the people in your life. Understand what they don’t want revealed to the world.

Ask permission

No matter what the rules are, your friends and family will appreciate if you ask before you blog.

Create pseudonyms

Your personal life can have a lot impact on what you write. You can use personal anecdotes to add punch and protect the shy members of your life. Instead of using their names, identify them as “My Better Half” or “No. 1 Son.” Give them a little bit of cover.

Don’t ambush

We’ve all thought of the perfect comeback after losing an argument or point in a debate. Social media offers a chance to make that point after the fact. Which really isn’t fair. And don’t write anything you wouldn’t say to someone’s face.

Extend these courtesies to coworkers

Even if it’s totally professional, you want to consider the people at work and clients part of your private life. They may not appreciate reading about themselves in your blog or Facebook timeline. Ask.

Do you have rules to separate your real and social media lives? Read More



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