Displaying All Posts by allen

Understanding The Power Of The Telephone

It really is a powerful tool of communication, even if many of us do not put much thought into it. By grasping a better understanding of just how impactful the phone can be in our lives, both personal and professional, you should be able to make better use of it – especially when it comes to your business needs.

Auto Dialing For Business Success

If you own a business and it counts on you sending out a lot of calls to potential and current customers, you will want to think about whether your platform for success could make use of an added auto dialer. With the auto dialer system in place, you will find that your employees will have much more productive time spent on the phone. Instead of spending the majority of their time dialing numbers and sitting there while the phone rings, they can be talking to real live people. The system simply connects them to the next caller that is on the phone. One of the best places to use such technology would be in a call center, but it can be useful in other professional environments as well. Many companies find that as their productivity levels increase after the installation of an auto dialing system, their financial records start to show some improvement as well.

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Content 101: How to Develop Must-Read Content for Your Ecommerce Site

One of the best ways to drive traffic to your organization’s website is publishing engaging content. However, actively engaging readers requires a lot of planning.

In this article, we are going to lay out some key ways to develop must-read content for your eCommerce site to get clicks and drive traffic to your business.

Outline Your Post

It’s pretty safe to say every great piece of literature began with preparation. Even the best bloggers in the world need a basic idea of what they’re writing about to keep them on the right track. This is where a short outline will serve you well. All you need is a rough guide to keep you on topic. Let’s say you’re a plumber outlining a blog post on the topic: “Common Fixes for Leaky Faucets.” Your outline would look something like this:

  • Introduction
    • Empathize with the reader about the problems leaky faucets cause and express your intent to fix them with solutions A, B and C.
  • Section 1 – Solution A
    • Detail how the problem can be solved using this method.
  • Section 2 — Solution B
    • Compare this solution to the above method, show how it differs and may be more applicable in the reader’s particular situation.
  • Section 3— Solution C
    • Compare this solution to the others and describe a situation in which this method would be a better one for the reader.
  • Section 4 — Conclusion
    • Summarize by repeating your key points.

Keep in mind; content marketing is a great way to drive traffic to your business. While all of the best ecommerce website builders let you incorporate blogs as part of their platforms, you have to come up with compelling material to make it work. To get there, a basic, easy to follow outline will help you keep your post on the rails.

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5 Things Your Business Should Outsource

If you’re a small-business owner, then you’re all too familiar with the lack of sleep and countless hours a day you spend working on your business. And while statistics found by the Small Business Association showing 50 percent of businesses lasting five years and one-third lasting 10 years certainly yield a glimmer of hope as compared to often-repeated horror stats of nine out of 10 businesses closing within ten years, the lifeblood of your small business is anything but a guarantee.

You work hard so that your business, your dream, doesn’t become another statistic. But in the process you surrender your entire life to work, and maybe not even for a positive trade off. It’s time you considered investing in things that can free up your time and pay dividends for the growth of your business.

Help is here

One thing that many small-business owners find hard to believe is that you don’t have to do it all alone or in house. Automated processes and remote assistance can help take a load off you and your business. Many of these services are actually more affordable than handling in house.

Have a look at five things that you should consider outsourcing that will save your business both time and money.

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5 Common Snags Costing Your Business Efficiency

Running a business isn’t for the faint of heart. Maybe you’ve already solved some huge company challenges like creating a compelling brand, or developing products your consumers love – but in the business world, there’s always fat to trim and processes to improve upon. Operational problems and inefficiencies will always exist in some form or another, but it’s all about getting to the root of the problem.

Keep reading below to see if these five common snags are costing your business precious efficiency.

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Online Video Broadcasting

In society today, consumers are bombarded by a myriad of advertising media at home, at work, and even while travelling via public or private transport. Because of this, the modern consumer has developed a wide array of filters in order to ignore much of the advertising that companies spend millions on each year.

There is an easier way of connecting with consumers, however, which bypasses these filters by actually engaging with the audience and generating interest through genuine participation. Rather than simply offering one-directional brand communications, if you broadcast live video via a reputable company like Blue Jeans, you can offer consumers the chance to get involved in what is happening live. This way, consumers can feel like they are part of the action, making a difference and essentially helping to build a brand into what they would like it to become.

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What Does An MBA Graduate Do: The Sky’s The Limit

What Does An MBA Graduate Do: The Sky’s The Limit

At some point in their careers, an artist realizes they have to operate their creative endeavors like a business.

They can’t be artists if they don’t sell a product or a service that generates enough profit for them to remain artists.

Every artist may be at the center of their being an artist, but they still need a bit of business acumen to get them through the month.

This same sensible consideration applies to almost any enterprise mankind takes on. Click Here to Read Article …

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