Category: Creativity
Wanna Be a Freelance Writer? Be a Brand Journalist
Companies once reached their audience by saying, “Buy Arco pancake mix. It makes good pancakes.” And then came television commercials that promoted a lifestyle. Then there was complex marketing research. By the time Web 2.0 came along, the marketing intelligentsia on various brands tended to feel that any traditional advertisingRead More
3 Tips for Writing Great Intros
This is the best introduction I’ve ever written. It’s surprising and unique. It’s concise. It doesn’t re-invent the wheel. And because I’m telling you that these are the traits of a great intro paragraphs, it sets up the discussion. I’m now ready to flesh out ways to write a greatRead More
10 Tools to Make Writing Easier
Content creation is one of the hardest skills someone can master. As a blogger, this skill is essential to the success of your art. It takes a while before one can confidently say they’ve mastered the skill of content creation from a blogger’s perspective. Regardless of whether you’ve mastered thisRead More
3 Things All Great Bloggers Do
There are two things that are concerning for an average blogger: obscurity and balance. When an aspiring blogger enters the online world, he is a complete stranger in an immense crowd. Getting a decent number of visitors and readers is already hard, but things get even more difficult when someoneRead More
6 Comedy Tips for Business Success
Last fall, after putting off going to my first Toastmaster’s meeting for the umpteenth time, I decided to enroll in an improv comedy class. I had been watching Whose Line Is It Anyway? and thought to myself, “Why can’t I think off the cuff and engage in witty banter likeRead More
7 Ways to Beat Writer’s Block
Whether you’re writing your midterm paper or finishing a deadline on an article for a client, writing can be a difficult job. Writer’s block can be a real problem. Creativity doesn’t always flow when it should. Plenty of writers sit down with every good intention, only to find themselves anRead More
5 Secrets to Sparking Your Creativity
Gretchen Rubin, the author of the highly successful book The Happiness Project spent a year trying to figure out what made her happy. One of her conclusions was that following her passions, instead of curbing her impulses to be creative, brought her much closer to that elusive goal. In order toRead More
5 Ways Your Instincts Can Produce Brilliant Work
We all have instincts or intuitions from time to time that give us hints or clues about what to do or what we should do in certain situations. Some people call this trusting your gut feeling. Whatever you call it, science is now confirming that these guesses are actually a processRead More