Displaying All Posts tagged with Social Media

6 Ways to Build Your Brand Using LinkedIn

Is your business signed up on LinkedIn? Good for you.

LinkedIn is the professional equivalent to Facebook and Twitter. It is it largest professional social media networking site with more than 100 million users.

The primary purpose is to connect professionals based on their experience, education, similar career interests and other serious aspects. It is one of the most resourceful tools on the Web to help you build your brand and professional network. Click Here to Read Article …

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5 Productivity Tools for the Busy Freelancer

5 Productivity Tools for the Busy Freelancer

Do you struggle for productivity? I, for one, find it hard to stay focused and productive all the time. It is often easy to lose focus with a ton of buzzing social networks all around us. But the good news is there are tricks and tools to overcome distractions and constantly stay on track of productivity.

Here are 5 great apps I am using every day to efficiently manage my time online. They all help me to get tasks done faster than before. What’s more, their interface and design is super slick so finding your way around these tools shouldn’t take long. Click Here to Read Article …

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RockMelt: A Surprisingly Productive Browser

RockMelt is a snazzy browser built on Chromium that’s made for social sharing. It’s also potentially the least productive thing ever. Well, at first glance at least. Turns out that you can use RockMelt to help boost your productivity.

Using RockMelt for Work

Have a job where you have to keep up on social media? Maybe you’re a freelancer and social media is an important part of your marketing strategy? Well, here’s RockMelt to the rescue.

RockMelt Easily Feeds and Follow Your Favorite Sites

Let’s say you’re a blogger and need to keep on top of news in your industry. You can easily add feeds and monitor industry related blogs in real-time, straight from your browser without opening another window.

Adding a feed involves 3 quick steps:

  1. Open a new tab and go to the site of the feed that you want to add.
  2. Open the “Add Feeds” Panel from the App Edge.
  3. Click on “Start” to add a feed.

From there, the feed shows up with an icon on the right-hand panel. You can click on it whenever you see that the site has updated and get a preview similar to what you would see in a feed reader. There’s also a handy “Share Icon” right next to the preview.
Click Here to Read Article …

11 Savvy Social Media Strategies

Have you seen the mega-hit movie The Social Network, (loosely) based upon Facebook and its founder, Mark Zuckerberg? This film is a very vivid reminder of where this phenomenon has taken us in just a few years — and its far reaching impact. There’s no doubt about it: social media has revolutionized the way we work and play. It has enhanced our communications, improved our businesses, allowed us to “win friends and influence people” more easily and expanded our visibility exponentially. I mean, what’s not to love about it?

But before you bask in that warm, fuzzy feeling that social media seems to offer, you might want to take note of a few drawbacks as well.  Just like money, the love of it can be either good or evil, depending upon how it is used. For example, folks who are enamored with it and see it as a way to exercise freedom of speech — by spouting off about their “idiot” employers, their “Animal House” partying behavior, illegal acts, and other escapades, have lost jobs, faced criminal prosecution, and have ultimately realized that “all that glitters is not gold”. Remember these social media missteps?

  • The woman who shoplifted and posted pictures to Facebook of the stolen goods?
  • The teacher who was “schooled” the hard way when he vented about the “ghetto parents” of some of his students through his blog?
  • The flight attendant who got her wings clipped when she discussed some of the downsides of her job?
  • The politician who wasn’t prudent when he “bared all” online.

Be forewarned: if not approached wisely, the next casualty could be you. With this in mind, here are a few ways to increase your social media savvy, be more productive, and face fewer professional and personal repercussions as a result of a social media misstep.
Click Here to Read Article …

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Are You Making These 10 Spelling Mistakes?

A couple of months ago I shared with you a list of my 10 most commonly misspelled words. In doing so I realized how many other words out there I frequently get wrong without even knowing it. Here are some of them…

Calendar: I actually made a sign for calendars at a store I was working at and spelled it with an ‘er’ rather than an ‘ar’. I felt pretty foolish.

Cemetery: I always want to end this with an ‘ary’. If I had my druthers I’d change it for good in the dictionery dictionary.

Fiery: This is one seriously messed up word. Whoever decided a random silent ‘e’ made sense should be fierd fired.

Grateful: Clearly it’s not great to be greatful grateful because that would make too much sense.

Jewelry: You’d think because it’s made by a jeweler that there’d be an ‘e’ after the ‘l’. Click Here to Read Article …

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Online Job Recruitment with Social Media

Online Job Recruitment with Social Media

So we’ve laid the groundwork for finding a job online. But are you going online to find the right people to work for your company? Of course you know how to post to job Internet boards, Google candidates’ names and check out social media profiles. But there’s more you can do for online job recruitment.

Ask your marketing people about how social media could help you find the right person for key positions in your company. Here are some things they may tell you: Click Here to Read Article …

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5 Links to Boost Your Facebook Marketing Leverage

These days, it seems like everyone from celebrities to small businesses has a Facebook page. If you’re going to market on Facebook, though, it pays to spend the time working out a solid strategy. Otherwise, you’re just wasting your time and shooting status updates into a black hole. Sure, you could always automate your Facebook page, but giving it that personal interaction and paying attention to your users will often give you a higher ROI.

Here are five articles that offer insights into effective Facebook marketing leverage: Click Here to Read Article …

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Friend or Faux: How Do You Pick Your Friends on Social Networks?

Do you want to be my friend? Or my follower? Or whatever it is we call each other on this social network? I know we don’t know each other…but that shouldn’t stop you from making me one of your 1,742 friends.

To be honest, I’m kind of shy when I get friends requests. I generally don’t connect when I don’t know someone. Here are some rules of engagement on my social networks:

  • Foursquare: Absolutely no way if I don’t know you. Because I let people know where I’m hanging out, it seems a little to personal to notify complete strangers.
  • Facebook: Again, I want to know my friends. There are some casual acquaintances in the list. But they are people who I want to know better.
  • LinkedIn: If we haven’t met, then I want to get to know you better. This is purely professional.
  • Twitter: Anyone can follow me. And I follow people who interest me. I share a lot of information via Twitter because I see it as a publishing platform rather than a social network. Feel free to follow me.

This is what works for me, my comfort level and promotional needs. You may need to be friendlier or more restrictive. The important thing is that you have a strategy.

How do you choose your friends on social networks? Click Here to Read Article …