Category: Marketing

Five Clever Ideas to Attract the Right Employees
If you’re an employer looking to find the best employees, you need to make sure that you are doing everything possible to attract them. By following these five tips, you’ll be able to create a recruitment strategy that will help you find the perfect candidate for the job. So whatRead More

Why Promotional Items Are Critical For Your Business
The world is online more than ever. This is leading many businesses to follow their customers to the likes of social media and more. This is especially true when it comes to marketing efforts; many businesses now don’t even bother with traditional marketing and focus solely on digital advertising. However,Read More

Six Things to Remember When Planning For a Trade Show
Many small business owners travel to Las Vegas for trade shows. Trade shows are an important part of your company’s marketing plan. To ensure your event is a success, it takes preparing months beforehand. You should plan for your event six months in advance if you want real results. HereRead More

6 Reasons Why You Should Invest In Online Marketing
In the passage of time, businesses and marketers always find a new way to market their products. From flyers and other printed materials, advertising and marketing evolved and made their way to radios. Televisions followed suit and became one of the biggest ad drivers in the world. When the InternetRead More

Tech and Marketing Go Hand-in-Hand
Choosing a delicious looking sweet from a bakery is a favorite of many people. Weddings are perfected with the sight of a two to three-tiered cake beautifully decorated for the memorable occasion. Chocolate or vanilla, everybody has their favorite. Professional bakers are the ones who bring us these wonderful desserts.Read More

Should You Use Digital Marketing or Old School Marketing?
Cutting edge digital marketing techniques or on old-school strategies? What works? Both work well. Use them both. Cutting-edge marketing techniques, based on the Internet, work well. Digital marketing has an enormous reach and its inexpensive. Meanwhile, old-school marketing, which existed before the Internet, still works today. But it is expensive,Read More

5 Old School Strategies To Improve Your Marketing
The greatest lesson you can learn about marketing is that it can take many different forms. Over time, you’ll figure out which ones work and which should work but don’t deserve any more of your attention. Still, although you may find a few ideas that work remarkably well, this doesn’tRead More

5 Key Elements To Include In Your Digital Marketing Plan
In the modern world, no marketing plan is complete unless it includes a digital marketing strategy. It doesn’t matter if your business only revolves around selling tangible goods and services–you also need a digital component to your marketing plans. Digital marketing will have a big impact on your efforts toRead More