Displaying All Posts in the Business category

Walking the Tightrope: On Writing Epic Shit & Getting Visible

Call it what you will — exposure, traction, traffic, attention, validation, fame, the sacred YES we wish for and warrant — and measure it however you like — pageviews, downloads, adoring eyeballs, crescendos of comments, fan mail, love letters, media ops, onscreen time, on-air spots, bestseller nods, awards, bookmarks, re-tweets, StumbleUpons, Likes or shares. At the end of the day, it’s all about getting visible.

It’s visibility for you, for your work–and your wisdom–in front of the people who need it most. Click Here to Read Article …

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What’s in Your Freelancers’ Digital Toolbox?

What’s in Your Freelancers’ Digital Toolbox?

Becoming a freelancer after regular corporate job can feel very overwhelming. An army of IT support, Human Resources, Accounting and Sales are no longer within your reach.

Suddenly, you begin wondering that the “insane bravery” for finally making the decision to work for yourself no longer looks like the smartest decision you ever made.But wait! There is still some hope left. Many of us don’t even realize how many effective, yet inexpensive tools are out there to even out the odds between freelancers vs. a corporation. Click Here to Read Article …

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6 Things Your Customers Won’t Tell You – Unless You Ask

6 Things Your Customers Won’t Tell You – Unless You Ask

There are certain personal questions you should never ask your customers. They probably won’t answer anyway. You shouldn’t ask about your customers’ political persuasion, religion, sexual preference, or ethnicity. But, really, do these questions really matter all that much in the long run?

The thing is lots of businesses do ask about this personal type of information, while neglecting more important questions. If you really want to get to the heart of what draws customers to your business and what might keep them coming back for more, ask the following six questions instead: Click Here to Read Article …

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What is Your Leadership Style?

What is Your Leadership Style?

As a young leader I’ve been observing how others treat their peers and subordinates. In fact, before I was a leader I was already identifying how I would and would not lead, when I had people to follow me. Influenced by both those I looked up to and established authors, I started to write down what type of leadership style I would embody.

First off, borrowed from John Maxwell’s The 360 Degree Leader book, I firmly believe that a leader is a servant. If you’re at the top, your job is to help those below you do a better job, or as John Maxwell puts it “add value”. If you’re at the bottom, your job is to help those above you do their jobs better. If you’re in the middle, well, you’re helping above, below, and just as importantly across. Let’s also not forget that he advocates you leading yourself before any other leading takes place. Click Here to Read Article …

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How to Improve Your Writing: 6 Tips from a Freelance Writer

How to Improve Your Writing: 6 Tips from a Freelance Writer

We all know it’s the small things set us apart from the competition: a pressed edge on a collar, an innovative elevator speech, a thoughtful question at the right moment. Giving a general air of competency is essential. Appearing well-educated, confident, and innovative is the hallmark of success.

I am not ashamed to admit that I’ve called businesses to let them know their signs were misspelled. And I’m not the only one who will think twice about hiring someone who can’t keep track of his apostrophes. The ability to write well—that is, to communicate in words exactly what you mean, in a stylish way—can make the difference between success and failure in the business world. Click Here to Read Article …

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How to Find the Right Business Coach for Your Venture

How to Find the Right Business Coach for Your Venture

The word “coach” tends to bring to mind thoughts of Little League, whistles, and stopwatches. As we get older, we are quick to forget the roles these individuals played in guiding our lives in the right direction. These were the type of people we wanted to work hard and succeed for. Why, then, should we not seek out this type of guidance when it comes to our professional lives? In other words, why not spend time to find the right business coach for your business?

As my business partner and I were starting to figure out what it took to build a successful business, we found that nearly everything we read stated the importance of having a mentor to guide you through the process. Back then, our sole form of guidance came from the many business and psychology books we read. For several years, we only knew our mentors virtually, through their articles. Taking these principles, we would get together with our “mastermind” group of six close friends, and use the feedback we received from them as a guide through the business world. Click Here to Read Article …

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Fire Your Distractions: Be More Productive & Professional Working at Home

Fire Your Distractions: Be More Productive & Professional Working at Home

A few years ago, I was planning a trip to Crescent City, California. In my search for lodging, I called several hotels in the area to compare prices and amenities. With exception of the hotel I stayed in, I don’t remember anything about the others I called. Well, except one.

During that particular call, my conversation was frequently disrupted by a screaming baby in the not too distant background. It was obvious to me this was not a chain hotel; it was a small, family-run business with lots of distractions working at home.

I give a ton of kudos to the owners of this hotel. The simple fact that they can run their business from their home is a feat desired by many. I also understand (boy, do I ever), that babies cry at the most inopportune times. Click Here to Read Article …

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7 Ways Millennials Are Changing the Workplace

7 Ways Millennials Are Changing the Workplace

The Millennial generation is changing the way we look at the world. For one, thanks to emerging technology this generation is more plugged-in than their predecessors.

They’re used to surviving and thriving in an environment where social interaction is just a click, tweet, or status update away. This is changing the way Millennials view the 9-to-5 grind and their careers in general.

From social media policies to more flexible vacation options, it’s clear employers are taking notice and catering to these tech savvy candidates. And why not? After all, Millennials could be one great idea away from becoming the next Mark Zuckerberg. Click Here to Read Article …

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